This newsletter covers a range of topics including Google Pagerank, Importance of Domain Names and eChristmas Cards.

Thinking about Christmas cards? - www.echristmascards.com.au

Thinking about the choice of cards, expense and the degree to which you wish to “cover” your client base in the interest of relationship marketing? Of course, you are thinking online Christmas cards with a special group of traditional cards for your key accounts.

Look no further.

Competitive Edge has prepared, as in previous years, a choice of six (6) cards that can be delivered online without any volume restrictions to your client base. The six (6) selected cards can come with different frames, and this creates a unique card for your business. 

In addition, we can put your company name and logo, and a greeting of your choice, on the virtual e-Christmas card you choose.

This saves time, is very cost effective compared to buying stamps, Christmas cards etc. and ensures that you get a Christmas greeting to everybody in your supply chain, contractors, network businesses and clients.  Nobody misses out, and you stay top-of-the-mind and in touch ready to go in 2010.

Visit the link: www.echristmascards.com.au to look at the selection and make a choice.  There is a range of cards from $55 through to $120, all including GST, and they are for our clients only.

	All about Google “Page Rank” PageRank is a link analysis algorithm which was named after its creator – Larry Page. Google uses PageRank to determine the authority of any given website. PageRank often determines how high (or low) a website will rank in the Search Engine Results Pages (SERPs) for any given keyword. Sites with relatively high PR often outrank those with low PR. PageRank is extremely important when it comes to SEO, Google and Organic Search Engine Traffic. read more....
	Search Engine Optimisation - Top 10 Ranking report Competitive Edge's Search Engine Optimisation report will provide an action plan specific to your site website, to achieve top 10 results for your desired keyword(s). This in-depth Search Engine Optimisation Report will attend to the on-page and off-page factors that affect your websites ranking and provide strategies to improve your rankings with Google. It analyses your website against the current Top 10 websites on Google.com.au and provides you valuable insights. read more....
	Domain Names - A Valuable Assest Your domain for your website is a tremendous gift at only $44 for two years. For that amount you can buy 12-13 cappuccinos, so it represents great value. Remember your domain is used by Google to rank your site, and becomes known to clients and is a basis for advertising campaigns on letterhead, business cards, car signs, emails and other corporate image material.  If you lose the right to that domain, which is only a lease for two years, and it is transferred to another person, you have lost a tremendous amount of investment and support for your company, brand and corporate image and referencing. read more....

eSuccess: Ecommerce Group Program

Eligible businesses receive $1500 Grant Subsidy Support from the Victorian Government

Due to popular demand, Competitive Edge will be running another program that incorporates E-commerce, Multimedia, and essential IT tools for future business success in Monash in Feb 2010.

Workshop Dates & Time:
Feb 16 & 23, 2010
8.30 am - 1.00 pm

Venue:
Monash Enterprise Centre
5a Hartnett Close, Mulgrave

For further information & registration please visit: www.esuccess.com.au

Useful Articles & Resources

• Know more about landing pages
  
  
• Arithmetic of Selling
  
  
• Closing the Sale
  
  
• Essay “OF NEGOTIATING” From ESSAYS ON COUNSELS, CIVIL AND MORAL SIR FRANCIS BACON (1561 – 1626)

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If you have any questions, please feel free to contact us

COMPETITIVE EDGE

Address: Suite 504, 1 Princess Street, Kew VIC 3101
Phone: (03) 9853 1899
comedge@comedge.com.au
www.comedge.com.au :: www.competitiveedge.com.au